We had the chance to work on the promotion of Swedish House Mafia’s single, "Lioness".
The main goal was to build hype and awareness before the official release.

We used our network of TikTok channels and created original content to announce and tease a snippet of the song.

Results:

• 1,000,000 VIEWS

• 60,000 LIKES

• 8% ENGAGEMENT RATE

This campaign helped create strong early buzz for the track before its release.